2008 Esri Business GIS Summit Papers and Sessions

The summit user papers are a compilation of professional papers delivered on April 27–30, 2008, in Chicago, Illinois. Esri users contributed a fundamental part to the conference by submitting and presenting their papers on a diverse collection of GIS applications. The proceedings promote GIS application by encouraging users to share their experiences and knowledge.

Note: Not all sessions are available.

Esri Product Sessions

• Business Process Solution Maps—Which Esri Product Is Right for You?
  —Jim Herries, Esri
• Creating Advanced Mobile Solutions Using the Esri StreetMap Mobile SDK
  —Richard Pearlman, Esri
• Global Data Catalog Initiative
  —Christophe Charpentier, Esri

User Presentations

Business Value and Benefits of GIS

• SNL Financial—Implementing the Spatial Advantage in the Financial Marketplace
  —Artie McDonough and Todd Davis, SNL Financial
• Better Bank Branches—Improving Site Selection for Financial Institutions
  — David Kerstein, Peak Performance Consulting Group
• Geospatial Analysis to Enhance Business Decision Making
  —Sergei Andronikov, School of Management, George Mason University
• Location Matters: The Intersection of Data Warehousing, Business Intelligence, Predictive Analytics, and Geographic Information Systems
  —Peter Thum, GeoAnalytics, Inc.
• Business Value of GIS in a Complex Organization
  —Michael Bastedo, HSBC Bank USA

Marketing and Planning

• How Schlotzsky's Deli Developed a Revitalized Growth Strategy Using Sales Forecasting and Automation Growth
  —Mark Whittle, Focus Brands, and Paul M. Sill, Forum Analytics
• From Default to Dynamite: 6 Techniques to Make Your Maps Talk
  —Susan L. Zwillinger, Thinformation, Inc.
• Saving Lives Through Segmentation: Leveraging GIS in the Nonprofit Industry
  —Ben Weittenhiller, American Heart Association

Site Selection/Territory Design

• Maximizing the Value of Geodemographic Data: The American Community Survey
  —Mark Leipnik and Sanjay Mehta, Sam Houston State University
• Shifting the Paradigm: How Integration of a Customized GIS Modeling System Revolutionized Ace Hardware's Commercial Real Estate Process
  —Becky Maloney, Ace Hardware, and Paul M. Sill, Forum Analytics

Return on Investment

• How GIS is Driving Change in the Commercial Real Estate Industry
  —Jay R. Lucas, CCIM, STDB, Inc.

Collaboration and Data Publishing

• Leveraging ArcGIS Server through Intuitive and Easy to Deploy Internet Applications
  —Brandon Purcell, Universal Mind
• Real Estate Guidebook
  —Nancy Towne, USACE

Risk Management and Business Continuity Planning

• Using ArcGIS for Spatial Risk Assessment
  —Ron Brush, New Century Software, and Chris Stachura, BP North America
• Empirically-Based Statistical Modeling Appleid to Sinkhole Risk Management
  —Michael Williams, Heath Rasco, and Alex Dunmire, SPADAC Inc.
• How GIS and Severe Weather Integration is the New Demand
  —Jan F. Dutton, WeatherBug

Geoextended Business Systems

• Small Footprint, High End Grocery Store Location Analysis Strategies
  —Brady Foust, University of Wisconsin, Eau Claire
• How Dashboards Can Provide GeoMarketing Data Visualization and User Interactivity
  —Mike Strube, GeoMarket Solutions, Inc.

Industry Best Practices and Approaches

• See Business Intelligence and Enterprise Resource Planning in a New Light
  —Steve Trammell, Esri

Technical Workshops

• Best Practices for Implementing a Successful GIS Project
  —Gerry Clancy, Esri
• From Concept to Completion
  —Johan Herrlin, Esri
• ArcGIS Business Analyst Server—Helping to Improve Business Workflows
  —Dennis Kaplan, Esri

University of Redlands Education Program

Small Business Tutorials

• GIS Tutorial for Marketing
  —Fred Miller, Murray State University
• The Benefits of Integrated Business GIS Packages for Small Business
  —Fred Miller, Murray State University

Business Applications

• Offshoring Decision Support with GIS
  —Johannes Moenius, University of Redlands
• Spatial Communication—A Window into Business Data
  —Swapan Nag, Engineering Systems, Inc.
• GIS for Advantage in Marketing and Routing: Case Study of a Small Home Accessories Firm
  —James Pick, Kamala Gollakota, Hamid Falatoon, Lisa Benvenuti, and Nathan Jimerson, University of Redlands
• A Grammar of Movement: An Agent-Based Modeling Approach to Location-Based Service
  —Hamid Ekbia, Indiana University
• A GIS Framework to Forecast Residential Home Prices
  —Mak Kaboudan and Avijit Sarkar, University of Redlands