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GIS Applications in the School of Business Administration and Economics, California State University, Fullerton Author: Les Doak C/o P. O. Box 5550 Phone: 714 278 7116 Business applications utilizing GIS are expanding exponentially. The California State University, Fullerton, School of Business Administration and Economics utilizes ArcView GIS, with multiple extensions and databases, for projects and applications in international marketing, marketing, and management science/information systems, in both undergraduate and graduate courses. Projects and modules will be explored, and a utility for learning business concepts, solving problems, and exploring opportunities will be reviewed. |