Abstract

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Delivering Mobile Marketing and Coupons Utilizing GPS on Mobile Phones
Track: Telecommunications & Location-Based Services
Author(s): Dan Bailey

Developed by Astroleap, eureka!mobile is a location-based mobile advertising and couponing application that allows users to search for, download, save and redeem coupons, special offers and discounts to the user's mobile device. It delivers content that is important to the user based on relevance, user preferences and location-awarenes, thereby delivering the right deal at the right time at the right place!

Dan Bailey
Astroleap
5330 Carroll Canyon Road
San Diego , CA 92121
US
Phone: 858-735-2311
Fax: 858-630-4819
E-mail: dbailey@astroleap.com