Abstract

Developing and Marketing an Effective GIS Technology Strategy
Track: Architecture, Engineering, and Construction
Authors: Pratibha Basrao

Strategies for navigating the funding climate, identifying the business drivers, and effectively engaging stakeholders will be discussed. An overall GIS technology strategy should include creating baselines, preparing gap analysis, identifying barriers to success, setting goals and defining key performance objectives and indicators. Successes and hurdles on an ongoing federal project, where a successful alignment of strategy and technology is taking place, will be discussed.