Abstract
How Data Revolution is Shaping Retail Networks Today
Track: Retail
Authors: Ćukasz Dziekan, Michal Klis
Advanced geolocation introduces fundamental changes to decision making by providing new answers to old, yet still vital business issues. From discovering the purchase potential of single neighborhoods to finding most attractive retail locations, we will present our ways of addressing those challenges using ESRI and partner tools. The topics range from blending geospatial data with latest machine learning algorithms to predictive modeling using not only location, but also operational data.