To stay ahead in Germany´s highly competitive telecommunications market, T-Mobil--one of Europe´s leading providers of wireless services based on GSM--has to provide first class service to its demanding customers. Part of the service is the provision of geographical information related to T-Mobil´s business.
GISData Server (GDS), Spatial Database Engine (SDE), and ArcInfo, state-of-the-art technology provided by Esri, enable T-Mobil to achieve this aim.
MAP visualizes
ˇ Up-to-date GSM coverages provided by T-Mobil in Germany
ˇ Up-to-date GSM coverages provided by international roaming partners worldwide
ˇ Trouble ticketing information
ˇ The location of T-Mobil´s dealers in Germany
ˇ The location of T-Mobil´s branches in Germany
MAP Uses the
ˇ Internet (for customers)
ˇ Intranet (for customer care, marketing, sales, and technical departments)
ˇ Extranet (for partners of T-Mobil such as dealers and service providers)
The information described above is provided for several target groups, according to their access rights inside and outside the company. This supports T-Mobil´s constant communication strategy in a unique way.
Esri´s ArcInfo carries out the preprocessing of geographical information in order to enable fast geodata access. Esri´s GDS and SDE provide quick online access to the required information within a few seconds. This offers a new dimension especially for usage in a very demanding customer care environment and helps T-Mobil to reach the following aims:
ˇ Establishment of customer self-service via the Internet (business-to-customer)
ˇ Establishment of partner self-service via the Extranet (business-to-business)
ˇ Reduction of customer calls for the customer care department because of new self-service
ˇ Increased number of customer calls that can be answered by first-level call center agents
ˇ New self-service and improved response time that help T-Mobil to save a few million dollars per year
Conclusion:
State-of-the-art technology helps companies to stay competitive in the age of the Internet. Esri´s GISData Server and Esri´s Spatial Database Engine are powerful tools that open T-Mobil to a new dimension in business-to-customer and business-to-business communication.
Karl-Heinz Recke
DeTeMobil Deutsche Telekom MobilNet GmbH
PO Box 300463
Postfach, 53184
Bonn
Telephone: +49-228-936-1646
Fax: +49-228-936-1688